Cookie Policy
Effective date: 1 January 2026
This Cookie Policy explains how Upside Projects Ltd ("we", "us", "our") uses cookies and similar technologies when you visit https://upsideprojects.co.uk.
1. What are cookies?
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, improve user experience, and provide information to website owners.
2. Types of cookies we use
Strictly necessary cookies
These cookies are essential for the website to function properly and cannot be switched off in our systems. They are usually set in response to actions you take, such as submitting forms or navigating pages.
Analytics cookies
We use analytics cookies to understand how visitors interact with our website. This helps us analyse traffic, improve content, and enhance site performance.
We currently use Google Analytics (GA4), which collects information such as:
- Pages visited and time spent on pages
- How you arrived at the site
- General location (country or region)
- Device and browser information
Google Analytics may set cookies and process data outside the UK. Where this happens, appropriate safeguards are used in accordance with UK data protection law.
3. Cookies we use
| Cookie name | Purpose | Duration |
|---|---|---|
| _ga | Used by Google Analytics to distinguish users | 2 years |
| _ga_* | Used by Google Analytics to maintain session state | 2 years |
4. Consent
Analytics cookies are only set with your consent. When you first visit our website, you will be presented with a cookie notice allowing you to accept or reject non-essential cookies.
5. Managing cookies
You can control and delete cookies through your browser settings. You can also withdraw your consent at any time by changing your cookie preferences or clearing cookies from your browser.
Please note that disabling certain cookies may affect how the website functions.
6. Changes to this policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated effective date.
7. Contact us
If you have any questions about this Cookie Policy or how we use cookies, please contact us:
Upside Projects Ltd
Email: [email protected]
Telephone: 01424 90 50 98